MERRELL & LONELY GHOST
“Sightseeing & Excursions”
Creative direction, marketing materials, apparel, shoe, and packaging design for Lonely Ghost & Merrell.
What a beautiful planet. Get lost. Find yourself. See the world through a different lens. Explore creativity. Explore a new way of making. Explore new ways of seeing, new ways of thinking, new ways of connecting. Change your mind, and change it again. Explore new places. Find new faces. Seek out new experiences. Shift your perspectives. Explore what makes you happy, what makes you sad, what makes you uncomfortable, what makes you wild. Experiment. Evolve. Expand. Explore new corridors, trails, nooks and crannies. This world is meant to be examined, to be seen, to be uncovered. Go forth. There is so much to be discovered.
This collaboration consists of an apparel collection and two shoes and was released at PACSUN in Soho. The collection and design direction is meant to feel like paraphernalia from a 1980’s tour guide company where we provide “sightseeing and excursion” of this beautiful planet.